About Me

I find the leaders that fintech and financial organizations need — because I have been that leader.

Before building Axon Impact, I co-founded and led four financial institutions in Mexico: from designing microcredit products from scratch to managing regulatory risk directly with Mexico’s CNBV, integrating acquired microfinance companies, and restructuring executive teams under performance pressure.

This operational foundation is what makes Axon Impact different. When I evaluate a candidate for a CFO, CTO, or CEO role, I am not applying a generic competency framework — I am drawing on a decade of sitting in those chairs. I understand the regulatory pressure, investor expectations, organizational friction, and cultural fit that no psychometric tool captures alone.

Over 20 years, we have placed 550+ C-level executives across Mexico and Latin America with a zero-replacement rate — a result that only holds when you understand the strategic moment of the organization, not just its job description.

Today, Axon Impact partners with companies across Mexico, LATAM, the USA, Europe, and Asia, specializing in leadership for fintech, financial services, technology, and digital transformation. We also advise Boards on leadership strategy and support senior executives navigating career transitions at the C-Level.

If you are building a leadership team that needs to win in a complex, fast-moving market — let’s talk